About mattswanner

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So far mattswanner has created 35 blog entries.

Geez FTC. Pick on someone else for a while…

By | 2017-10-27T12:40:33+00:00 December 5th, 2013|Internet Marketing|

Let me preface this post with the following disclaimer: I don't believe in deceptive marketing practices - never have, and never will. That said - the FTC seems to be working overtime for the past few years to clean up the internet - most recently with it's conference on native advertising. From the New York [...]

Contact Form 7 & Event Tracking with Universal Analytics

By | 2015-05-09T19:32:48+00:00 June 5th, 2013|Traffic/Analytics|

The javascript hook that Contact Form 7 uses to send an event to Google Analytics has changed with the implementation of Universal Analytics: on_sent_ok: "ga(['_trackEvent', 'category', 'action', 'label');" becomes on_sent_ok: "ga('send', 'event', 'category', 'action', 'label');" In my test, the event recorded immediately. Works like a charm. You're welcome, internet.


By | 2017-10-27T12:40:33+00:00 June 25th, 2011|Everyday Shenanigans|

Today, as my 10-year-old lamented spending his $53 on the wrong gadget, I "joked" that he should have spent it on someone less fortunate. "Like who?" he asked, "a poor kid". "Sure." He sat for a second and said "Dad. I've never seen a poor person". Being reminded your problems are small is a blessing.